Reduce packaging waste going to landfill
Many large manufacturing companies are setting targets to reduce landfill. The question we ask is;
How do you know whether your targets are achievable or even sensible?
posted by James Ross Consulting @ 4:41 PM
1 Comments
1 Comments:
Questioning whether your target is achievable or sensible is good 'sense' but truly visionary target are often not achievable at the time they are developed. For example getting to the moon was a serious visionary target that at the time seemed almost unachieveable and not really sensible to many. But visionary goals neeed the creative tension where it is almost out of reach but so passinately desired that innovated solutions will be sought. In reality if a big manufacturing company can't even "reduce landfill" now they will be in real trouble int he future when they need to be considering near zero waste plans.
cheers
Neil
PS interesting questions
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